No Two Companies Are Alike

“My company is like any other company processes” unfortunately that is not what we see in all our implementations. Trust us, even within the same industry, business processes differ significantly due to organizational structure, compliance needs, suppliers, and processes.

At the end of the day, businesses exist as a transaction between humans. These relationships fundamentally make every company unique on its own. Think about it, even McDonalds can have a different process from Burger King although both sell burgers.

  • Out-of-the-box Odoo configurations are built for 80% of use cases. But if your business operates in that remaining 20%, customization isn't optional—it's strategic.

When Standard Odoo Configurations Fall Short

Out of the box, Odoo offers an impressive range of modules — but real Malaysian businesses rarely operate “by the book.”  For example, industry-specific approval chains — such as multi-level purchase approvals in construction or manufacturing — need deeper configuration than what Odoo provides by default. 

Some Customizations ranging from small to bigger ones

Sales Process

Manager and Supervisor approvals for quotations to ensure accuracy and minimize mistakes

Policy issuance

Warranty and underwriting for assets to create a Policy to end customer

CRM for students

Managing student processes and engagements from personal data to education prospects , in a single glance

Data extraction from soft copies

Extract all owner and vehicle information from JPJ form automating data population that is tedious

Internal transactions

Intercompany transactions that automates issuance of Sales Orders and corresponding Purchase Invoices.

When companies try to force their business to fit the software instead of adapting the software to fit the business, the result is familiar: complex workarounds, frustrated users, and a system that never delivers its promised ROI. Customization bridges that gap — aligning Odoo with the way your business actually works.

When to Customize : The Decision Framework:

Break down the typical discovery path (as you mentioned):

  • Review Odoo documentation for your version and module
  • Check if standard configurations meet your needs
  • Identify gaps or conflicts with actual workflows
Types of WMS

Option 1: Odoo Studio (No-Code Customization)

  • When to Use:
    • Adding custom fields or modifying forms/layouts.
    • Simple automations (emails, next activities, basic validations)
    • Quick prototyping or UAT (user acceptance testing).
    • Timeframe: hours to 1–2 days.
  • Benefits:
    • No developer needed (drag-and-drop interface).
    • Fast, cost-effective for small changes.
    • Upgrade-safe—Studio customizations typically survive version updates
  • Limitations:
    • Can't handle complex logic, when there are conditions upon conditions when one change needs to be made.
    • Integrations - connection to external parties are required, a recent example would be validation of e-invoices with https://mytax.hasil.gov.my/
    • Performance-critical tasks.
    • Extensive use can cause performance issues in large databases.
    • Not available in Odoo Community (Enterprise-only).

Option 2: Custom Code (Python/XML Development)

  • When to Use:
    • Complex multi-step workflows, advanced validations, or custom business logic.
    • Deep integrations (third-party APIs, payment gateways, Malaysia-specific connectors).
    • Custom UI components, advanced reports (QWeb/SQL).
    • Performance optimization for high-transaction volumes.
    • Timeframe: days to weeks.
  • When to Use:
    • Complex multi-step workflows, advanced validations, or custom business logic.
    • Deep integrations (third-party APIs, payment gateways, Malaysia-specific connectors).
    • Custom UI components, advanced reports (QWeb/SQL).
    • Performance optimization for high-transaction volumes.
    • Timeframe: days to weeks.
  • Risks & Considerations:
    • Requires experienced developers (in-house or external partner).
    • Higher upfront cost.
    • Requires version control, testing, and ongoing maintenance.
    • Risk of upgrade issues if not coded with upgrade compatibility in mind.
    • Vendor lock-in: dependency on specific developer or partner.
    • When integrations are required there is a risk when the other party goes through changes affecting Odoo’s system behaviour

Quick Decision Checklist

Question Answer = Studio Answer = Custom Code
Can it be done in ≤ 2 days with drag-and-drop? ✓ Studio ✓ Custom Code
Does it require complex logic or integrations? ✓ Studio ✓ Custom Code
Do you need a developer? ✓ Studio ✓ Custom Code
Must it survive Odoo version updates without rework? ✓ Studio ? Requires care

Pre-Customization Gotcha: The "Wishful Thinking" Process

Many customization projects fail because stakeholders request features for processes they think should exist, not processes that actually exist today.

  • Example: "We want auto-approval of orders above a certain amount"—sounds good until you realize the actual process involves 3 manual checks.

Recommendation: Map your current workflow, get consensus from actual users (not just managers), then identify gaps.

  • Reference your landing page's "Pre-Customization Checklist" here.

Documentation & Version-Specific Routes

Cost & Timeline Reality Check

  • Complexity (1 custom field vs. custom workflow engine).
  • Integration scope (local vs. multi-system).
  • Testing and UAT requirements.
  • Post-go-live support and maintenance.
    • Mention Odoo Studio as a "quick win" alternative for smaller needs.

"Every Malaysian business is unique. Before deciding to customize, assess your actual workflows, not your wishful ones."

Ready to explore Odoo customization for your business?

Book a Free Customization Assessment
We believe every company is unique with different processes, even within the same industry. We work with our clients to make sure the processes fits your company, instead of the other way around.
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